The company behind one of the season’s hottest and most bizarre toys is now going up against one of the biggest fashion designers in court — and it’s all over a poop-shaped toy purse.
MGA Entertainment makes the ‘Poopsie Slime Surprise Unicorn,’ a colorful unicorn toy that poops out colorful slime from a heart-shaped hole in its rear.
Poopsie has been growing more and more in-demand in recent months, with shoppers snapping up both the unicorns and their expansion packs, which include a colorful poop-shaped carrying case called ‘Pooey Puitton’ — and, unsurprisingly, this hasn’t been sitting well with lawyers over at the high-end design house Louis Vuitton.
What a twist! The company behind the Poopsie Slime Surprise Unicorn – and the ‘Pooey Puitton’ carrying case (pictured) – are taking Louis Vuitton to court
Similarities: Louis Vuitton has allegedly been trying to block the sale of Pooey Puitton, which they say looks too much like their own colorful monogram bags
The original Poopsie toys come in four different versions with colorful bodies, neon hair, and playful outfits.
Kids feed it a special mixture using the included bottle, shake up the unicorn, and the bush a button on its stomach to make colorful slime come out of it rear end into a toilet.
Expansion packs offer more accessories, bottles, and slime varieties, as well as fun carrying cases to tote all the pieces around.
One of these carrying cases, which sells for $69.99, is called the Poopsie Pooey Puitton Slime Surprise Slime Kit & Carrying Case. Though it’s shaped like a swirling pile of poo, much like the poo emoji, it still bares a striking resemblance to one of Louis Vuitton’s colorful logo bags.
There are no LVs, but there are similar shapes in a similar color palette, and the handles are of the same beige design.
Shoppers had commented on the similarities, but surprisingly, it wasn’t Louis Vuitton but MGA Entertainment that filed the lawsuit last month.
Christmas list: The Poopsie Slime Surprise Unicorn is a colorful unicorn toy that has grown popular in recent months. It ‘poops’ out colorful slime
Designer dump: The brand also sells expansion packs, including this Louis Vuitton-esque bag, which is causing problems
Toy: MGA Entertainment is seeking a judgement that could stop Louis Vuitton from suing for copyright infringement, claiming non one would mistake Pooey Puitton for Louis Vuitton.
SOURCE: Daily Mail UK