Toy Fair 2025: Blokees and Boss Fight Studio CRUSH IT

By Jonathan Alexandratos

I didn’t have an appointment. Most of the time, you need appointments to view Toy Fair booths. But in this case, I walked up to the Blokees rep and said, “I’m from Toy Wizards, I don’t have an appointment, but I am OBSESSED with your toys. Can I take some pictures?” They graciously said yes.

Blokees are bringing back that Transformers Action Masters charm in buildable models that are as fun to play with as they are to make. Here’s what I mean:

These are the chase figures from their Transformers blind box sets
And they’re doing Sesame Street now.
Plus other properties
Blokees are friggin great

Also in that booth was Boss Fight Studios, whose Spartan figure I keep on my desk. I couldn’t NOT take pictures of their stuff, too (with permission, of course).

The thought is this would be 1:1 scale, if Garfield was real (though based on the way my cat eats, he might be)
I love the Saurozoic Warriors line. They capture everything we want in Dinosaucers but are unable to get.

Sometimes, a booth visit is just a serendipitous mix of fandom and great design. This – was one of those visits.

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